XRP rises in price 40% in 24 hours, while luxury fashion brands get interested in NFT

XRP has risen in price by 40% in 24 hours

XRP is among the four largest cryptoassets in terms of capitalization. Over the past seven days, the crypto coin has risen in price by almost 70%.

One Twitter user wrote that Coinbase intends to bring back XRP support. Crypto market participants believe that rumors about this could have had a positive effect on the cryptocurrency rate.

Luxury fashion brands get interested in NFT

“Luxury brands were behind on the e-commerce trend, so there’s now more of a willingness to experiment with new technologies like blockchain,” Hernandez said.

Cathy Huckl of the Futures Intelligence Group believes the sale of virtual dresses and assets will be a significant source of revenue for brands in the future.

“As we move into a more immersive web, every fashion brand will need to have a virtual strategy,” she said.

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